products of Bijenkorf

The Bijenkorf have a huge assortment of several products and several brands.

 The products can be subdivided in 8 category’s, namely: products for women, accessories, cosmetics, products for men, children , live, gifts and multimedia.

The products in the category of women consist of clothes like swimwear, trousers, coats, lingerie etc.  The products in the category  of accessories consist of like lady shoes, hand-bags, jewelry, shawls, suitcases etc.

The products in the category of cosmetics consists of perfume, make-up, facial Products for men and women, hair care and sun cosmetics.

The Bijenkorf have products for men like clothes, coats, sweaters, trousers etc. And they have also  products for the children like  baby/children clothes, toys and furniture for a nursery. The Bijenkorf have also a widely assortment of products for live products. This products consists of home accesories, Electronics, Furniture, lamps etc.

The Bijenkorf have aslo a gift shop. The consumer can buy here amongst other things like self designed photobooks and cadeaucards. As for the rest they sell multimedia products like books, cd´s, Apple icentres etc. So the bijenkorf supply almost all products in its assortment. Particularly  the Bijenkorf is specialized in products for women.  I think this is due, women spend more time by shopping than men. So it is very important the assortment is extra attractive for women. The Bijenkorf respond on that fact.